The biggest asset a company has at its disposal is the staff it employs. Employees are the face of corporate culture, the first line of interaction a customer usually has with the business and the spokespeople for the organization outside the office as well. Keeping the best talent on-staff can increase employee loyalty and promote a positive office environment, but it might be difficult for some companies to hold on to these desirable workers.
Understanding what makes some organizations successful can help human resources management identify problems and implement new strategies for developing the best workforce possible.
Connecting With Technology
There is a vast amount of information being created every day in the corporate world, and businesses are constantly finding new ways to interact, analyze and store it. Not all these devices and interfaces will be familiar to users, and upgrading existing systems can be costly, but these initiatives are at the heart of the push to keep businesses progressive and competitive, both as entities and in the eyes of potential hires.
Adding new employee self service portals, for example, can help provide workers with a way of monitoring their payroll, checking for internal announcements and connecting with other people in the organization. Businesses need to be aware, though, that training may be necessary to keep existing employees engaged, as being presented with change can be detrimental to workplace sentiment in some cases. While younger users in the Generation Y and Millennial age groups will take strongly to technology, these sections only make up half of the available workforce.
Workers Go Mobile
It’s important to be open and communicative with employees to make sure they have the tools they need, understand how to use them and feel comfortable doing so. Extra opportunities for education should be available to those who aren’t having as much success as others with human resources software and other services, as these are integral to the progress and emerging mobility of the workplace.
The implementation of bring-your-own-device programs and mobile networks in everyday practice are sometimes easier when integrated into new infrastructure. For instance, a self-service program with employee schedule tracking and payroll information may be alien to some users, but by making it accessible on a smartphone, workers will be more willing to navigate through software and experiment with new digital experiences. Nearly half of all American workers prefer using smartphones as a primary work tool, while one-fifth would like to use a tablet computer in lieu of traditional computers.
Social Success Strategy
Another tactic tapping into the mobile deployment universe helps those already using social networking and other online sharing sites by helping them communicate achievements. These tools also help employees in connecting with others in the same company, similar fields and with like interests. Networks like Facebook help advertise corporate brand identity, while getting a job on LinkedIn is becoming more commonplace for corporations and consumers.
The use of services like email and text messages are still popular and widely-used in the corporate world, but making employees familiar and comfortable with advances in business technology will quickly establish it as a leader and forward-thinker in its industry. This makes it appealing to job seekers, and backing up that positive corporate image with loyal employee statements on social networks will boost the volume on that message.